“If you don’t track your success in your business by looking at your numbers, then it’s like driving a car without a dashboard.”
– Steve Napolitan

Welcome to the Steve Show. Today we’re going to talk about tracking your success, so you can have more of it.

The one big thing about being more successful and gaining more in your life, whatever it is, whatever you’re measuring if it’s more income, more clients, it doesn’t matter.

Anything that you are going to grow, you must track it. You must measure it. I’ll prove to you how this improves this.

Just imagine playing a basketball game. Say you get into the third or fourth quarter and there’s no score board—how do you know how hard to play, and what play to play?

You don’t. You’ll just be guessing. Maybe next week they’re going to reveal the score once they tally things up. Without tracking progress, there is no motive.

Tracking things allows you to motivate yourself throughout.

… Am I getting close to what I want?

… Am I doing enough?

… Is what I am doing working?

… If what I am doing is working, should I do more of it?

If you don’t track your success in your business looking at your numbers, then it’s like driving a car without a dashboard.

Imagine you have your dashboard and you put a towel over it and you can’t see how fast you’re going.

You have a good chance of getting a ticket because you don’t know how fast you’re going. You also don’t know how much gas you have so the fuel in your vehicle could run out.

What are you going to do? Fill up your car every day just to make sure that you don’t?

This is a simple illustration of how we end up doing more work than we need to when we don’t know the numbers.

Now, you might sit there right now and say, “I’m doing okay Steve. I don’t track things and I’m doing fine.”

That’s fine. But how much are you leaving on the table? What more opportunities would you have if you tracked? Are you doing the thing where you’re filling up your car with fuel every day just to make sure that you don’t run out because you don’t know?

You wouldn’t drive without a dashboard. You wouldn’t play sports without a score board.
Why would you nottrack your numbers in your business or in your life?

In business, you can track how many calls you make a day to all the way to how many new clients you have.

For example, I know that if I make five calls, typically, I will secure a paid speaking gig. That’s usually at the worst. Sometimes I call and it’s like two, three. But I can sit in my mind and say, if I just make five phone calls, I’m going to get another speaking gig.

That’s one of the things that I track heavily. I have clients they know that if they make ten phone calls, they’re going to get a client.

So, as you start tracking this, this allows you to put the right frame of mind on and you can say how many calls you need to make. Then that equals a client.

You wouldn’t have known that if you didn’t put a tally mark there. When you’re making out going phone calls, you’re tallying those up and you’re seeing what’s going on. Then week to week you can see the improvement. You can make a game plan for yourself.

That way you don’t wake up one day and say, “Oh wow I don’t have as many clients as I had three months ago.” If you don’t make calls this month, it’s usually two or three months away when it hits you that you don’t have.

That’s how a lot of clients that I meet before they start working with me and entrepreneurs, they have this up and down. They sell themselves a bunch of work, then they do the work, and they’re back in the valley of no clients. Up down, up down, up down, etc.

Your Action Plan

Open an excel spreadsheet or a Google docs spreadsheet and just track whatever you want to do.

• How many calls you’re making?
• How regular are you making them?
• What is that earning you?
• How long does it take for a potential client to become a client?

Whatever you’re tracking, whatever you want to improve, make sure that you start tracking it.

If you have any questions or comments, I would love to hear from you. So please post below. I read each one and give it individualized attention.

More posts to come 😊

Until next time…

Choose Gratitude Create Freedom

Steve Napolitan